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Fitness & Wellness

AI for studios where retention is the business.

Membership retention, class booking, and personalized check-in coaching. Boutique studios, yoga, pilates, CrossFit, MMA, infrared — whatever you teach and whoever you teach it to.

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Pain → play

The pains. The plays. The studio systems we plug into.

No abstract pillar talk. Each row is something we hear on every discovery call, and the exact play we run when you say "yes."

You live with

Members quietly fade

Churn shows up in the billing, not in the room. By the time the credit card declines, they've been gone six weeks.

Churn risk
Predictive Analytics

Flags members likely to cancel based on attendance dropoff, engagement, and billing signals; triggers personalized retention plays before the cancel button.

You live with

Sunday at 6am, nobody's at the desk.

Waitlists, cancellations, and instructor swaps need 24/7 handling — and front-desk staff can't cover all of it.

Class concierge
AI Chat & Voice Agents

Handles booking, waitlists, and last-minute swaps across SMS and the app — Mindbody and Mariana Tek native, no double-booking.

You live with

The members who get check-ins don't need them.

Coaches can't hand-write check-ins for 400 members every week, so the only members who get them are the ones already retained.

Coaching check-ins
Customer Experience AI

Personalized weekly check-ins based on attendance, goals, and PRs — sent in the coach's voice, escalated to the coach when the member replies.

You live with

A declined card becomes a hard cancel

A declined card becomes a hard cancel before anyone notices; the member never gets the soft-touch text that would have updated the payment method.

Billing & contracts
AI Process Automation

Automates membership freezes, contract renewals, and failed-payment retries — with a soft-touch SMS instead of a hard cancel.

−31%
monthly churn after retention plays
+19%
class fill rate via concierge
~$3K
avg recovered MRR per studio / month

Where it plugs in

Mindbody / Mariana Tek / GlofoxStripe / ABC FitnessTwilio / OpenPhoneWodify / TrueCoach

What this isn't

Honest scope: We don't coach the workout — we make sure the people who signed up keep showing up.
Start here

AI for studios where retention is the business.

A 30-minute call. We'll show you which two plays move the needle first, what they cost, and how fast we ship.